Princeton Partners — About
60
Since 1965

60 years of helping the good guys win.

1965
Founded in Princeton, NJ
Since 1965

About Us

Princeton Partners was founded in Princeton, NJ, in 1965. Since that time, we've made it our business to keep ahead of trends and technology, and we've honed skills that help our clients win again and again. Along the way we've worked with some positively inspiring organizations across a vast range of industries. By now, we're experts at helping our clients — and we have a pretty good idea of the clients we want to help.

Our Approach

How We Do It

ROI Obsession

We're a CFO's best friend. We deliver positive, measurable ROI, leading to results that are outsized — and cost-effective.

Insight

We see things others don't. We use these insights to make data actionable.

Creativity with Purpose

We create big ideas to achieve lasting value. Through resonant storytelling, we drive profitable action.

Media Performance

We make every media dollar perform like 10.

Right People. Right Size.

Our clients benefit from access to subject matter expertise and capacity without the heavy price tag.

Priorities

We're partners who invest in our clients for the long term but treat every short-term campaign as an opportunity to win and learn.

Track Record

Major Brand Turnarounds & Exits

We build brands the market wants to buy. Here's where a few of them ended up.

Community

Inspiration

We consistently work with area non-profits. Doing well by doing good is the "why" in what we do, and it has driven our agency since its founding.

$2.5K–$5K
Annual Grants Awarded
Community Impact Fund / Grant Program

Marketing support for the causes doing the real work.

Our company-sponsored, donor-advised fund helps non-profits in need of marketing communications support, providing annual grants from $2,500 to $5,000 and dedicated time from our team of experts.

To learn more about our purpose-driven initiatives, contact us
What We Stand For

Our Values