marketing articles
health marketing articles

princeton partners health: thought leadership_

Princeton Partners Health regularly contributes its expertise and thoughts to various healthcare publications and organizations. Take a look at these valuable resources to help you with your strategic planning.

Social Media as Pre-Crisis Management Part I: Three Ways to Protect Your Image Proactively

Social Media and Pre-Crisis Management Part II: Four Content Tips to Send the Right Message

Introducing Princeton Partners Healthcare Blog

2011 Marketing Budget Priorities

How the CEO can Save Money in Hospital Marketing and Advertising
User Experience and Your Hospital Website: Pathways to Profitability
Why Elevating Marketing is Critical to Success
Building a Powerhouse Brand
Strategic Planning in Healthcare: Three Opportunities to Improve Outcomes
Where They Stand: A Comparison of Healthcare Reform Policy Platforms [PDF]
How to Create a Smart Brand
Social Networking: A New Paradigm (Model) for Women’s Health
Finding New Opportunities During Times of Crisis
Gaining a Competitive Advantage with Patient Portals
Connect Branding To The Bottom Line
Social Media: New Avenue to Two-Way Relationships
New Technologies & Tactics in Healthcare Marketing
Top Five Tips to Maximize Your Marketing Efforts on a Shoestring Budget

"More than just an ad agency, they are our partner as we work with the internal stakeholders, external influencers, multiple points-of-view and a broad range of communication vehicles."

- Kara Bennorth,
  SVP of Marketing
  and Communications,
  Westchester Medical
  Center

see a
"smoother"
campaign.