our expertise_


One of our missions as marketers is to use our insights and skills to help people lead better lives and achieve better health. To that end, we’ve created rebranding campaigns and launch strategies for everything from non-profits and health insurers to managed care pharmaceutical companies and medical device manufacturers. We’ve successfully transformed small community hospitals into major regional medical centers and major regional medical centers into some of the largest health systems in the country.

We have been one of the most decorated healthcare agencies in the country for the last 15 years, winning some of the nation’s top healthcare marketing awards for everything from our Take Care NY initiative for New York Health and Hospitals Corporation to our Transforming Health care campaign for Westchester Medical Center.

featured campaigns

ideas_that repair a reputation
  

ideas_that launch new technologies
  
ideas_that save lives and make history
  

Health & Wellness

Pharma

  • Activity Works
  • America Living Well Atlantic Health System
  • Cancer Institute of NJ
  • Capital Health
  • Hershey Medical Center
  • Lourdes Medical Center
  • New York City Health & Hospitals Corporation
  • North Shore LIJ Health
  • Penn State Hershey Health
  • Raritan Bay Health System
  • St. Vincent's Health System
  • University of Medicine and Dentistry of NJ
  • Westchester Medical Center
  • Abeille Pharmaceuticals AstraZeneca
  • Bristol-Myers Squibb
  • ConvaTec
  • Derma Sciences
  • Jannsen Pharmaceuticals
  • Novartis
  • Osteotech
  • Pfizer
  • Sanofi-Aventis
  • Schering Plough
  • Sumitomo Pharma
  • Wyeth

"Princeton Partners is a trusted and valuable resource. They provide us with the strategic support, pro-active thinking and follow through to be successful. More than just an ad agency, they are our partner."

- Kara Bennorth,
  SVP of Marketing
  and Communications,
  Westchester Medical
  Center